Influence Starts With People

The creators we work with aren't just content creators.

They're the people their communities turn to for recommendations. The friend who always knows the best restaurant. The fitness coach whose audience actually takes action. The local tastemaker who shapes conversations in their city.

That's why we're always looking to connect with community-led creators who have built trust, credibility, and genuine influence within their niche.

Whether you're a food creator, wellness advocate, lifestyle storyteller, real estate professional, fashion creator, or local voice, we're interested in building relationships with creators who value authenticity over vanity metrics.

Apply to join our roster and be considered for upcoming brand partnerships, local activations, product launches, events, and creator-led campaigns.

❋ Intentional Alignment

We prioritize fit over following. Every partnership is rooted in shared values, clear direction, and long-term potential — not vanity metrics.

❋ Strategic Collaboration 

Influence is treated as a true marketing channel - structured, measurable, and mutually beneficial. Every partnership is approached with clarity, purpose, and rigor.

❋ Local First Focus

We believe the most meaningful growth happens close to home. Strong communities create stronger partnerships - where trust is built and impact is tangible.

❋ Built for Both Sides

Creators build sustainable, aligned partnerships. Businesses gain authentic, high-quality visibility. The model is designed to support both — thoughtfully and long-term.

Work With Influence.

Influence connects brands and creators through thoughtful partnerships - rooted in shared values, clear objectives, and measurable growth.

Whether you're looking to collaborate or seeking the right voices to represent your business, we’re building this platform with you in mind.

Please Note: This is not a formal application. We receive a large volume of submissions and are not able to respond to every inquiry.

A more intentional way to collaborate - built for local businesses and local creators who care about alignment, strategy, and long-term impact.

Frequently Asked Questions

Influence by Finnerty is a creator representation agency — we handle the business side of your creator career so you can stay focused on creating.

That includes securing brand partnerships, negotiating deals, reviewing contracts, managing campaign logistics, and ensuring every collaboration is aligned, intentional, and worth your time.

We work on your behalf, behind the scenes, advocating for your value, protecting your brand, and making sure nothing gets missed and no opportunity is undersold.

  • Influence by Finnerty is a creator representation agency — meaning we handle the business side of your creator career so you can focus on creating. That includes securing brand partnerships, negotiating deals, reviewing contracts, managing campaign logistics, and making sure every collaboration is aligned with your brand and worth your time. Think of us as the strategic partner working on your behalf, in the background, so nothing falls through the cracks.

  • We’re rooted in lifestyle, fashion, beauty, wellness, food, home, and local community content — spaces where we have strong relationships and genuine expertise.

    Follower count matters less to us than content quality, engagement, and the clarity of your voice. We’re drawn to creators who know who they are, who they’re speaking to, and what they’re building.

    If you’re creating with intention - whether that’s through what you share, how you show up, or the community you’re cultivating - we want to hear from you.

  • Always. We don't pitch you to brands that aren't a natural fit — that's not good for you, and it's not good for the brands we work with either. Every partnership we bring to you should feel like something your audience would expect to see. You also have full say over what you accept. If an opportunity doesn't feel right, you pass. No pressure, ever.

  • Completely. We handle the business; you own the content. We might share perspective on strategy or positioning if you want it, but we're never in your creative lane. The whole point of representation is that it frees you up to create more and better - not less.

  • We work on a commission basis - meaning we only get paid when you get paid. Our rate is 20%, which is the industry standard for creator representation. There are no upfront fees, no hidden charges. We earn by delivering results, so our interests are fully aligned with yours.

  • Just send them our way. You don't lose the opportunity - we step in to handle the negotiation and make sure you're getting fair terms. Having representation often means brands come to the table with more respect for your rate, because they know there's someone in your corner who knows the market.

  • We work closely and transparently with every creator we represent. As a boutique firm, our roster is intentionally tight - which means we’re in communication with our creators every day, not just at key moments.

    You’ll have a dedicated point of contact, regular check-ins, and full visibility into what’s happening with your partnerships at every stage. We don’t do vague updates or slow responses - clear, consistent communication is core to how we operate.